Efficient Marketing for Wedding and Party Music

Efficient marketing is always on my mind.  I recently found this article published in March 2011 which crystallized most of my thoughts about efficient marketing.  I encourage you to look it over.  It’s loaded with nuggets of valuable information. Years ago I developed the mindset to be marketing all the time.  Here sitting at my […]

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Facebook Wall Comments — How Do We Attract Them?

Facebook Wall comments — we write them on our friends’ posts and we hope for them on our own posts.  Many Facebook experts offer advice on how to write great Facebook wall comments that will generate replies. We’re all paying attention, right?  I’m told that engaging our friends with lots of comments back-and-forth will help us […]

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Networking Tips for Wedding and Party Music

Networking tips help us make and keep good relationships with friends and clients.  You can find lots of networking tips everywhere — on the internet, in books, and from colleagues.  In fact, I just Googled “networking tips” and in 0.3 seconds I found about 168 million links.  I’m sure I’d be interested in seeing just […]

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Change and Progress for Wedding and Party Music

Change and progress have been on my mind this morning. Familiar institutions are transforming every day, bringing changes to how we live, work, relax, and celebrate milestone events.  And of course, how we use music in all these activities. Before I go on, let me tell you a story. Earlier this morning, I heard Charlie Rose […]

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Social Networking Online and Offline for Weddings and Parties

Social Networking Online occupies much of my attention. I’m a musician, you know, making a living entertaining at weddings and parties. Most of my band’s engagements arrive, one way or another, through my social networking online and offline. (Thanks to ptsmultimedia.com for this eye-catching picture.) I often blog about the benefits I receive from being […]

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The Power of Music for Weddings and Parties

I saw it again — the magical power of music to delight people.  Actually I see it all the time —how music makes us happier at whatever we’re doing. Last year we entertained during a marvelous Easter Sunday brunch at the Hilton Newark/Fremont.  Everyone there had a wonderful time. Everyone there came to enjoy great company, a […]

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Mentoring for Wedding and Party Music

Yesterday I had an inspiration about mentoring, a subject we’re all interested in, or ought to be. One of my brothers-in-law, Steve Placencia, was in town this weekend.  He’s the University of Minnesota’s track and field coach, and he brought some of his athletes to Palo Alto to compete in the annual Stanford Invitational. Steve […]

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How to Use Social Media for Wedding and Party Music

This morning I found a remarkable blog post about how to use social media.  You’ll enjoy reading it. The writer, Lisa Johnson, is a Pilates instructor, and she compares her rich life online with peak experiences with her exercise classes.  Actually, her post focuses more on communication, and only hints at advice for how to use […]

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A Facebook Status Update for Wedding Music and Party Music

I occasionally post this Facebook Status Update: Whenever you get some useful information from one of my posts, please “LIKE” it, write me a little “COMMENT”, and “SHARE” it with your friends. Afterward I receive more LIKES, COMMENTS, and SHARES.  No surprise.  Apparently, it helps to ask. Of course, it also helps that I reply […]

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Permission Marketing for Wedding and Party Music

“Permission Marketing” seems like the way to go these days.  It means when you’re marketing something, respect your prospects and entice them to contact you.  Enchant them, and stop bludgeoning them with intrusive ads about how wonderful you are. It’s about re-aligning your attitude, not just re-phrasing your slogan.  Be remarkable and appeal to your […]

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