I’m a professional musician, not a computer wiz or marketing expert, and taking care of business doesn’t come naturally to me.
With some caution, I’m learning to use social media for marketing the band. I’m constantly working at all of it—practicing my skills and searching for ways to become more efficient.
This is where software tools like Buffer App, Evernote, Dropbox, Hootsuite, and more come into the picture. Let me give you an unsolicited testimonial for Buffer App. I’ll talk about the others another day.
I use Buffer App to schedule posts to Facebook, Twitter, and LinkedIn. On my desktop, laptop, iPhone, or iPad, Buffer helps me post articles I find on browsers and news readers, like Reeder. Buffer gives me analytics and insights on each post, to help me enhance the best posts and improve the worst.
So far, most of my activity with Buffer App has been posting articles about social media marketing and planning wedding and party music. I’m finding these posts are useful and interesting to many people visiting my pages and profiles.
I can schedule articles a few days at a time, and for each article I decide which social media channel to post to and what time to send. This saves me tons of time.
You might be interested to do something similar.
And talk about spectacular customer service! Here’s a story:
Late last night I emailed Buffer App:
Hello, thank you in advance. I need help.
and 90 minutes later I received this wonderful reply:
Great to hear from you
Sorry for the hassles here. There seems to have been a slight technical hitch where two accounts with the same email address have been created in the past. I’ve just deleted one just now, which didn’t have any social profiles connected, and you should be able to sign in to your original account again.
To be sure you can access, I’ve also just reset your password to [I deleted. RS]. If you could sign in with your email and this new password, and then once inside head to: http://bufferapp.com/account/password to change it to a memorable and secure password of your own.
Hope that helps! Let me know if you have any other questions, I’ll be delighted to hear from you.
All the best,
What a great title! What wonderful help! What a useful tool!
YOUR turn. Do YOU use Buffer, too? What’s YOUR favorite software tool?
Thanks for reading this article. I appreciate your interest and hope you get a few good ideas here. Got one or two? I'd love to hear what you liked. Please write me a little COMMENT below. Start a conversation -- I'll reply. Promise.
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Meanwhile, the Magnolia Jazz Band entertains at weddings and parties throughout the San Francisco Bay Area. If you are ever nearby, you’ll love catching us in action, seeing and hearing us create a great mood.
How can I help you? Call 408-245-9120 or use Robbie@MagnoliaJazz.com. Planning a celebration? Ask about our availability.